Generating more web traffic - UK Business Forums

Last time I audited a PPC campaign set up by BT, they weren't geotargeting the searches, for a local business with a 20 mile radius.

The result? A conservatory installer in the Scottish Highlands was getting PPC clicks from people from Southampton to Cardiff.

Perhaps they've improved, but surely a quick review couldn't hurt.

Depending on your business and target market, Facebook ads might work, Bing advertising, or many other possible traffic sources. A bit more info might clarify.

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Source: http://www.ukbusinessforums.co.uk/forums/showthread.php?t=288056

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